Client: PayJoy
Brand: PayJoy
Program Title: Sales Ambassador Program

CLIENT OBJETIVE
PayJoy needed to accelerate customer acquisition and strengthen its merchant network by piloting a dedicated push-selling team. Beyond driving sales, the client required a reliable partner to build and manage an end-to-end field sales operation that could seamlessly scale nationwide while ensuring consistent execution across merchant locations.

OUR SOLUTION
Contact IMC managed the end-to-end field sales program—from recruitment, training, deployment, merchandising, collateral execution, and performance management. Following a successful pilot, we scaled the team from 3 to 150 Sales Associates nationwide, supporting PayJoy’s merchant partnership, accreditation, and customer acquisition initiatives while maintaining operational excellence and consistent sales execution.

THE IMPACT
● Successfully scaled the field sales organization from 3 to 150 Sales Associates nationwide.
● Delivered 80%–100% sales target achievement, depending on store location.
● Supported 150 merchant partners with consistent merchandising, collateral deployment, and sales execution.
● Established a scalable field sales model that enabled PayJoy to accelerate merchant expansion and sustain nationwide growth.